Ethel Mwedziwendira is the founder of E/PR, a PR agency, and a dynamic, innovative media relations professional with a strong history of crafting compelling narratives.
With experience spanning newsrooms and high-pressure environments, Ethel brings experience in strategic communications, public affairs, and advocacy campaign management. Her communications expertise spans multiple sectors, including litigation, sports and entertainment, tech, and finance, among others.
A passionate communicator, Ethel has done media relations on some of the highest-profile criminal legal cases, including the innocence cases of Richard Glossip, Rodney Reed, Pervis Payne, Melissa Lucio, Julius Jones, and more. She has worked across federal, state, and local judicial jurisdictions, shaping narratives in cases that have gone before the U.S. Supreme Court. Inspired by the storytelling prowess of icons like Christiane Amanpour and Marie Colvin during her upbringing, she has always been drawn to professions where she could artfully convey the stories of others. Ethel has secured media coverage in Tier-1 outlets for various clients ranging from NFL athletes to top-level executives. Ethel's mission is clear: driven by results and defined by strong relationships. She is well-versed in several communication channels, including print, digital, broadcast, and social media, and her meticulous expertise is highly sought after.
A proud alumna of The University of Mississippi, Ethel serves on the boards of the Black Professionals in International Affairs (BPIA) and Hunger Free America. She is a recognized fellow of the Vital Voices Visionaries Program in partnership with Estée Lauder's Emerging Leaders Fund and the BPIA Colin Powell Leadership Institute. She has received several prestigious awards in journalism and editorial design, including accolades from the Louisiana-Mississippi Associated Press Media Editors (APME), Southeast Journalism Conference, among others. Additionally, she was honored on BPIA's inaugural Power 50 List, which recognizes fifty influential individuals in business, policy, civil society, and the arts who are driving change and fostering innovation in their communities.
Ethel's passion lies in embracing new challenges and leveraging innovative approaches to shape compelling narratives and drive meaningful engagement.